Make a profit while helping people look good. Learn what makes a haircut franchise stand out and why it’s a savvy investment.
Conditioned to Grow
The global haircare market has been consistently growing for years and is expected to reach $211.1 billion by 2025. Within that upward trend, men’s personal care is a market expected to expand at a compound annual growth rate (CAGR) of six percent over the next six years. Increasing awareness about body image, fashion trends, and the influence of social media are expected to boost an emerging market as more and more men are proud to spend time on their grooming care.
By 2024, the global male grooming market is estimated to be worth $81.2 billion, a massive share in an industry that women typically dominate. This growth potential makes it an exciting time for innovators and disruptors to get on board with an industry that could use a little excitement.
(Bourbon and) Branch Out
If you have experienced business success within one industry, a haircut franchise presents a killer opportunity to expand your impact. By diversifying your franchise portfolio, you open up a world of opportunities to achieve all of your financial and personal goals. You also can stabilize your overall investment suite and decrease volatility.
One of the perks of being an entrepreneur invested in franchising is the chance to seek out channels that make great business sense and appeal to you on a personal level. You don’t have to be a trained barber to understand the significance of an excellent barbershop experience and the positive contribution such a business can make to your community.
A New Kind of Barbershop
Modern men are no longer satisfied with the clip joints or one-size-fits-most barbershops of the past, but neither are they seeking the same services provided by their wives’ and sisters’ salons. As this new era unfolds, men want not only to look good but feel good, too, as they recognize that their grooming practices are an essential part of their self-confidence and success.
Barbershops that offer services beyond the standard trim and shave have the opportunity to tap into an evolving market of customers who are excited about options and amenities. By providing a different kind of environment, your barbershop can target a range of customers seeking a customizable experience.
There is ample potential for a haircut franchise to provide them with personalized grooming services and a relaxed experience in a sleek and cool environment, unlike any other barbershop or salon on the block. Franchises catering to the experience and elevate it beyond the old school cut and shave are positioned to dominate the market now and for years to come.
Shedding Light on Potential
You can’t get a haircut online. This is good news for franchise concepts that want to retain the engaging environment of in-person services while still growing their business in an expanding market. The hair care industry has and will always be profitable and in demand. No matter the state of the world, people are always willing to spend money on looking and feeling their best. Both recurring and new customers are all but guaranteed if your services are above the fold. As men are becoming more discerning in their grooming experiences, a unique franchise like Scissors & Scotch is built to cater to a lifestyle, providing the built-in brand recognition and stellar reputation that makes it a winning opportunity for prospective franchisees.
Franchise with Scissors & Scotch: It’s a Whole Vibe
Investing in a haircut franchise with Scissors & Scotch is perfect for ambitious entrepreneurs who aspire to be badass bosses with the backing of a game-changing brand. We’re all about building you up to meet your goals while having a damn good time doing it.
We offer everything a true gentlemen could want out of a haircut experience and then some. Our locations feature traditional barbering plus modern spa services combined with the laid-back comforts of your favorite watering hole. We provide a true partnership for franchisees — a comprehensive training program, top-notch marketing support, and a proven franchise brand unlike any other to encourage multi-unit ownership.
While our roots are in the Midwest, we know a thing or two about growth. Launched back in 2015 with just one shop and six employees, we’re already providing a helluva good experience for 250,000 appointments this year across multiple states, with big plans to bring our modern yet timeless concept to more cities across the country. Now is the perfect time to become a Scissors & Scotch player in your hometown, and we look forward to developing with you.
Do yourself a favor. Get Started with Scissors & Scotch.